A woman does not rise by trying harder. She rises by putting on clothes and shoes. The C words are the garments — perfect traits that become virtues, and then become the attributes of an organization. The E words are the shoes — the character of the business, how it actually walks. The O words are the office she steps into and the resource she increases. Dressed this way, she does not stay a novice: she simply puts her business in its proper form, and a proper form profits, and then prospers.
Layer One
Adventure CEO
The Novice · She makes a thing profitable
Layer Two
Architect CEO
The Builder · She builds the house that holds it
Layer Three
Sovereign CEO
The Queen · She increases the estate
C
The Attribute · WHO she is
The C Words — Traits that become Virtues
These are the perfect traits — adjectives first, virtues once they are lived. Worn daily, they become the attributes of an organization: a business that is trusted because the woman behind it is.
Adventure CEO
Consistent
adjective · attribute of God
The same thing again — from consistere, to stand together. Not intensity; sameness.
01Acting in the same way over time, so the result can be trusted
02From consistere — to stand firm, to stand together with itself
03Free of contradiction between what is said and what is done
04Unchanging in the essentials while the days change around them
05Regular enough that others can plan on her
06Even in quality — the tenth is as good as the first
07Compatible with itself; no part working against another
08Steady in practice rather than dramatic in effort
09Repeatable — the reason a thing becomes obtainable at all
These are the verbs. The character of a thing is what it does repeatedly. A business has no character until it establishes, extends, and expands on purpose — this is the shoe that walks the law.
Adventure CEO
Endure
verb · the doing of it
To preserve and hold fast — remaining plumb long enough for the objective to become an obtainment.
01To preserve and hold fast through difficulty
02To remain firm until the thing is obtained
03To keep a promise after the first feeling has passed
04To hold the line without drifting from the objective
05To continue carrying what the prior two days built
06To make fast — secured, fastened and not easily moved
07To survive strain without surrendering the true shape
08To keep what consistency has placed in order
09To persist long enough for effort to become gain
These are the nouns — the office she holds and the resource she increases. When the trait and the character are in place, the form is proper, and a proper form profits and then prospers.
Adventure CEO
Obtainment
noun · the office and the resource
The getting of a thing, completed. Until it is obtained, it has not been reached.
01The act of obtaining; the coming into possession of a thing
02From obtinere — to hold on to, to keep hold of
03Attainment — reaching what was aimed at, in hand
04The point where an aim stops being an aim
05Acquisition made properly, through effort and not accident
06The successful end of a pursuit
07What is actually in the house, as opposed to what is expected
08Procurement in the singular: this thing, got
09Achievement that can be counted, weighed or shown
Adventure dresses her to be profitable. Architect dresses her to be profitable and sovereign. Sovereign dresses her to prosper. Same law, better clothes.